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Healthcare Publications

“Mandatory Musts for Physician Leaders at the Top of Their Game - The Chicago Doctor”

“2016 CHEF President Message”

“National outreach tour educates top medical civic leaders”

“Risk Stratification for Population Health Management”

“Chicago Health Leaders Attend South Korea Medical Tourism Event”

“Public Relations Could Be The Differentiator In Provider Healthcare Marketing”

“Healthcare Leaders Can Learn From Aunt Mona”

“Preparing for an Industry Overhaul: Helping Physicians Get Ready for Health Reform”

“Physician Associations Can Succeed in Tough Economic Times”

“Getting The Most From Healthcare Marketing”

“Listen to complaints when pursuing a fleeing client”

“Don't write off employees who stop using your clinic“

“Slow days signal need to change marketing tactics“

“Confirm client needs to close sales meeting“

“Physician Administrator The Road More Travelled”

“Show Your Best Points at Sales Presentation”

“Are the Solo Practitioners Days Numbered?”

“Why most practices' marketing efforts fall short“

“Sales meetings go awry when prospects argue“

“Sales: Building Long-Term Relationships”

“Be Prepared For Surprises When Making Sales Pitch”

“Don’t Lose the Sale at the Last Minute”

“When You Go Marketing, Listen Before You Diagnose”

“Hiring Sales Professionals: Role-Playing Lets You Try Before You Buy: Simulating Sales Situations Shows Skills”

“How to Develop and Keep an Effective Sales Force”

“Art of Closing an Occupational Health Sale”

“Paying Health Club Fees Is Not Enough: Integrate Wellness Plans with other Benefits”